Daniel Madariaga Barrilado, a Mexican entrepreneur, highlighted the natural wealth of Jalisco and noted that the state has places where conservation, biodiversity, and responsible tourism can coexist. Among the sites he recommended are Bosque La Primavera, the Sierra de Manantlán, and Costalegre.
Daniel Madariaga Barrilado Promotes a Culture of Recycling
La Primavera, considered the green lung of Guadalajara, was formed approximately 140,000 years ago. Madariaga explained that it protects flora and fauna, supports water collection, prevents erosion, preserves soil, and contributes to scientific research. In 1934, a presidential decree established federal protection for a large area surrounding Guadalajara.
Daniel Madariaga highlighted three destinations: Bosque La Primavera, the Sierra de Manantlán, and Costalegre.
The specialist also highlighted the Sierra de Manantlán, whose name means “place of springs” in Nahuatl. The reserve supplies water to approximately 500,000 people and has been part of UNESCO’s World Network of Biosphere Reserves since 1988.
It is home to 560 species of vertebrates, four Nahua communities, and more than 60 petroglyphs. It also receives the rufous hummingbird, which migrates from Alaska.
In Costalegre, Madariaga highlighted three examples of low-impact tourism: Careyes, Cuixmala, and Tenacatita. Careyes combines architecture and nature; Cuixmala actively promotes conservation across more than 25,000 hectares, while Tenacatita preserves mangroves and a bay with calm waters.
Madariaga noted that Costalegre responds to the growth of wellness tourism through activities such as kayaking, snorkeling, hiking, and turtle releases.
According to the Global Wellness Institute, this market reached $651 billion in 2024. For the entrepreneur, these experiences depend directly on functioning ecosystems and their conservation, while also benefiting local economies.
Daniel Madariaga Barrilado is an entrepreneur and sustainability advocate dedicated to environmental solutions. He has worked on projects involving water management, resource efficiency, and clean technologies. His efforts focus on creating long-term sustainable impact. He supports collaboration across sectors to address environmental challenges.




