Daniel Madariaga Barrilado became the central figure at Aquatech Mexico 2025, an event held from September 2 to 4 at Centro Banamex in Mexico City.

His participation, leading a discussion panel, marked a milestone by presenting the paradigm of water compensation, a concept that proposes industries not only reduce their consumption, but also generate a positive balance through actions focused on recovering and returning water to the environment.

Daniel Madariaga Barrilado leads the second day of activities at Aquatech Mexico 2025

Daniel Madariaga Barrilado explained that industry must go beyond simply reducing consumption and focus on generating a positive balance.

The fair brought together a complete ecosystem of advanced water technology providers, from globally recognized companies to local corporations, which shared their innovations with representatives from key sectors such as food and beverages, the brewing industry, and the hotel sector.

These sectors, drivers of the national economy, are committed to incorporating solutions that mitigate their water footprint and strengthen their operational sustainability.

Mexico reaffirmed its role as a regional industrial power, highlighting its leadership as the world’s leading beer exporter and a technologically advanced food sector.

In this context, Madariaga Barrilado’s proposal gained relevance by inviting corporations to become agents of change, generating collective awareness regarding the proactive management of water resources.

“The event showed a Mexican market in full effervescence, where competition drives efficiency and benefits the end consumer,” Madariaga stated.

Likewise, he highlighted that industries such as food, beverages, and hospitality are already turning to cutting-edge technologies, such as desalination and water reuse, to transform water management into a competitive advantage.

With this vision, Aquatech Mexico 2025 not only presented technological solutions, but also a change in mindset: moving from “using less” to “giving back more.”

Leading Mexico toward a greener future, Daniel Madariaga combines innovation with responsibility. An EGADE graduate, he supports projects in vertical farming, sustainable transport, recycling, and eco-conscious tourism.

With a call to transform water scarcity into resilience, Daniel Madariaga Barrilado was one of the central voices during Aquatech Mexico 2025, an event that took place from September 2 to 4 at Centro Banamex in Mexico City.

Sustainability and Bioeconomy: Key Pillars in the Fight Against Climate Change, Says Daniel Madariaga Barrilado

The exhibition was held jointly with The Green Expo and Intersolar Mexico, marking the first occasion in which the three international forums shared the same exhibition floor.

Aquatech Mexico 2025 included technological exhibitions and spaces for dialogue to design solutions applicable in the short and medium term.

The inauguration brought together representatives from the National Water Commission (CONAGUA), the Ministry of Energy (SENER), the Ministry of Environment and Natural Resources (SEMARNAT), Agua Capital, ANEAS, ANES, ASOLMEX, and the World Bank.

All agreed that the green transition and the responsible management of water are now strategic priorities for the country’s competitiveness and security.

During his participation, Madariaga Barrilado emphasized that Mexico faces one of the greatest challenges in terms of water security.

“Water is not just a resource, it is life itself. Protecting it is our responsibility to Mexico, Latin America, and future generations. Aquatech is the space that allows us to transform scarcity into resilience,” he stated.

The context of the event reflected the urgency of the issue: while in 1950 Mexico had 18,000 cubic meters of water per capita, today the figure has been reduced to less than 3,500.

Given this scenario, Madariaga underscored the importance of moving toward models of technological innovation and integrated resource management.

In addition to keynote conferences, Aquatech Mexico 2025 included technological exhibitions and spaces for dialogue to design solutions applicable in the short and medium term.

The conclusions of the meeting seek to contribute to the national water agenda and position Mexico as a key player in building global responses to water stress.

Daniel Madariaga is at the forefront of Mexico’s sustainable transformation, advancing vertical farming and clean transportation. With an EGADE background, he manages pioneering initiatives in innovation, recycling, and responsible tourism.

On the second day of activities at Aquatech Mexico 2025, Daniel Madariaga Barrilado, an expert in environmental and sustainable tourism, led a panel calling for a comprehensive and socially inclusive approach to rethinking the country’s water management.

The forum, considered the most important in terms of innovation and water solutions in Latin America, aims to bring together efforts from the government, the private sector, academia, and civil society to ensure efficient and sustainable water management while strengthening the current regulatory framework.

Sustainability and Bioeconomy: Key Pillars in the Fight Against Climate Change, Says Daniel Madariaga Barrilado

Aquatech Mexico 2025 concludes its activities on September 4

The challenge is enormous: 41.8% of the national territory is under moderate to exceptional drought conditions.

Mexico ranks 26th worldwide in water stress, and 77% of the population lives in regions that have only 33% of the country’s renewable water resources. In addition, about 60% of the country’s water bodies are polluted.

In this context, Madariaga Barrilado participated in the panel “Mexican Youth Leading the Water Revolution”, alongside Ana Piedra, Associate Expert at CERSHI, and Brenda Jarquín, faculty member at CSEIIO, moderated by Tamara Luengo, founder of Aqueducto.

The Mexican entrepreneur, also a founding partner of Aquavance AC, emphasized that the water crisis should not only be seen as a technical problem but as a human rights and social justice issue.

He also celebrated the growing interest among younger generations in defending water resources to prevent a critical scenario in the future.

In addition to discussion panels, Aquatech Mexico 2025 includes conferences, technology exhibitions, and spaces for sharing experiences.

It is expected that the proposals arising from the event will strengthen Mexico’s national water agenda and position the country as a global reference in the search for solutions to address water stress.

Daniel Madariaga is a Mexican specialist in sustainable development and environmental advocacy.

He is recognized for promoting responsible investment and collaborative strategies that link tourism, biodiversity conservation, and local economic growth.