Daniel Madariaga Barrilado became the central figure at Aquatech Mexico 2025, an event held from September 2 to 4 at Centro Banamex in Mexico City.
His participation, leading a discussion panel, marked a milestone by presenting the paradigm of water compensation, a concept that proposes industries not only reduce their consumption, but also generate a positive balance through actions focused on recovering and returning water to the environment.
Daniel Madariaga Barrilado leads the second day of activities at Aquatech Mexico 2025
Daniel Madariaga Barrilado explained that industry must go beyond simply reducing consumption and focus on generating a positive balance.
The fair brought together a complete ecosystem of advanced water technology providers, from globally recognized companies to local corporations, which shared their innovations with representatives from key sectors such as food and beverages, the brewing industry, and the hotel sector.
These sectors, drivers of the national economy, are committed to incorporating solutions that mitigate their water footprint and strengthen their operational sustainability.
Mexico reaffirmed its role as a regional industrial power, highlighting its leadership as the world’s leading beer exporter and a technologically advanced food sector.
In this context, Madariaga Barrilado’s proposal gained relevance by inviting corporations to become agents of change, generating collective awareness regarding the proactive management of water resources.
“The event showed a Mexican market in full effervescence, where competition drives efficiency and benefits the end consumer,” Madariaga stated.
Likewise, he highlighted that industries such as food, beverages, and hospitality are already turning to cutting-edge technologies, such as desalination and water reuse, to transform water management into a competitive advantage.
With this vision, Aquatech Mexico 2025 not only presented technological solutions, but also a change in mindset: moving from “using less” to “giving back more.”
Leading Mexico toward a greener future, Daniel Madariaga combines innovation with responsibility. An EGADE graduate, he supports projects in vertical farming, sustainable transport, recycling, and eco-conscious tourism.