Daniel Madariaga Barrilado is a Mexican entrepreneur recognized for his commitment to environmental sustainability and his leadership in developing innovative solutions in tourism, mobility, and green construction.
A graduate of EGADE Business School at Tecnológico de Monterrey, Madariaga has combined his business vision with a strong environmental awareness, positioning himself as one of the most influential voices in promoting a cleaner, more sustainable, and competitive Mexico.
Daniel Madariaga Barrilado Promotes Sustainable Food Models at the UN
Who is Daniel Madariaga Barrilado?
His career stands out for a solid commitment to creating business models that promote social and environmental well-being. In the field of sustainable tourism, he has promoted projects that integrate respect for nature with economic development, supporting destinations such as Villa de Mazo, where environmental conservation is combined with responsible tourism.
His approach aims to preserve biodiversity and improve the quality of life of local communities, thereby consolidating a harmonious and sustainable tourism model.
In addition, Madariaga Barrilado has devoted much of his career to addressing urban mobility challenges in large metropolitan areas, promoting the implementation of environmental public policies and technologies that optimize mobility and reduce pollution.
As an advocate of Mobility as a Service (MaaS), he encourages the integration of technological solutions that transform how people move within cities.
His efforts also extend to green construction and sustainable hospitality, sectors in which he seeks to integrate practices that reduce environmental impact without compromising efficiency or profitability.
For Daniel Madariaga Barrilado, the future of the planet depends on collaboration between businesses, governments, and citizens to build a sustainable development model that balances progress with respect for nature.
Daniel Madariaga’s work reflects his deep commitment to empowering communities, especially in rural and marginalized areas, to take control of their natural resources and engage in sustainable practices. His approach combines academic research with grassroots activism, making him a key figure in the environmental movement.


