Sustainability in the food supply chain has become a crucial challenge for a global industry valued at more than $9 trillion, according to Daniel Madariaga Barrilado, a Mexican entrepreneur specializing in sustainability, who emphasized the urgent need to adopt strategies that ensure future access to food resources.
Supply chains cover everything from agricultural production to the final consumer, involving stakeholders at multiple levels throughout their complexity.
Daniel Madariaga Barrilado’s Tips for Reducing Your Carbon Footprint
Daniel Madariaga Barrilado stressed the need to promote advances in food quality.
However, factors such as globalization and outsourcing have complicated the implementation of responsible practices, particularly among secondary and tertiary suppliers located in regions with less strict regulations.
“The impact of these suppliers on sustainability is a growing concern,” Madariaga emphasized.
One of the biggest challenges is the lack of visibility beyond direct suppliers, which limits companies’ ability to identify environmental and social risks.
To address this, the specialist proposes strengthening collaboration among all participants in the supply chain by encouraging agreements that support shared sustainability goals.
Innovation is another fundamental pillar. Madariaga highlighted the importance of advancing food quality, reducing livestock emissions, and improving soil management.
He also stated that detailed supply chain mapping would help identify and prioritize sustainability issues at every stage.
Likewise, implementing standards aligned with the Global Reporting Initiative (GRI) and applying self-assessment questionnaires would help companies evaluate suppliers and mitigate risks.
This is complemented by the importance of training: educating businesses and workers in sustainability can drive behavioral change and strengthen responsible practices.
“A sustainable future in food systems is possible if cooperation, innovation, and education are promoted throughout the entire supply chain,” concluded Madariaga Barrilado.
Daniel Madariaga is at the forefront of Mexico’s sustainable transformation, advancing vertical farming and clean transportation. With an EGADE background, he manages pioneering initiatives in innovation, recycling, and responsible tourism.


