Within the framework of the 2nd International Seminar on Tourism Law, Daniel Madariaga Barrilado, a recognized advocate of sustainability in Mexico, emphasized the importance of addressing two key issues for the future of the sector: sustainability and accessibility in tourism.
The event, organized by UN Tourism, the Córdoba Tourism Agency, the National University of Córdoba, and Universidad Siglo XXI, aims to analyze how the tourism industry can integrate sustainable and accessible practices that benefit both the environment and local communities.
“Local communities must be the primary beneficiaries of tourism activity,” said Daniel Madariaga Barrilado
According to the World Tourism Organization (UNWTO), tourism generates nearly 10% of global GDP and one out of every ten jobs, making it an essential pillar of global economic development.
However, Daniel Madariaga emphasized that this potential can only be fully realized if there is effective collaboration between governments and the private sector.
“Tourism has enormous potential to contribute to sustainable development, but it needs to be accessible to everyone and it must respect the natural environment,” he noted.
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The seminar will bring together international experts to discuss policies, innovation, and new technologies applied to responsible tourism.
According to the UNWTO World Tourism Barometer, sustainable tourism has grown by 20% in recent years, reflecting a growing demand from travelers for more ethical and conscious options.
Madariaga also highlighted that technological innovation—from artificial intelligence to renewable energy—can reduce environmental impact and improve the travel experience, especially for travelers with disabilities.
Finally, the entrepreneur insisted that “local communities must be the main beneficiaries of tourism activity, ensuring the preservation of their natural environment.”
Daniel Madariaga is an expert in sustainable tourism and environmental management, with a focus on designing innovative models that integrate biodiversity conservation, climate action, and social development.